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Characters

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Consistent characters and brand looks with Seedream 5.5

Keep a character, mascot or brand look the same across images with Seedream 5.5: up to 10 references, saved @handles, careful edits and copyable prompts.

KreatorFlow2 min read

Short answer

To keep a character or a brand the same across many images, give Seedream 5.5 the same references every time (up to 10: a face from several angles, an outfit, a logo, a palette), describe the character with the same words, or save it once and call it by its @handle. Change scenes with one-change edits so the face and the product stay put. Every 2 reference images add 1 credit (rounded up), so 2 references at 1.5K come to 2 credits.

Updated:

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How to keep a character consistent

  1. 1

    Collect clean references

    A front view, a three-quarter view and a full-body shot of the character, in plain light. For a brand: the logo, the product and a colour swatch.

  2. 2

    Write a fixed description

    One short block you paste into every prompt: age, hair, clothes, colours, and for a brand the fonts and palette. Keep the wording identical.

  3. 3

    Save the character

    Save it once and type its @handle in later prompts instead of uploading the photos again.

  4. 4

    Change the scene, not the person

    Ask for the new place, pose or light, and say what must stay ("same face, same jacket").

  5. 5

    Fix drift with a small edit

    If one detail moves (a logo, an earring), edit only that detail. An edit costs 2 credits at 1.5K.

Consistency prompts to copy

  • Character in a new place

    The woman from the reference images: short silver bob, green bomber jacket, small gold hoop earrings. Same face and outfit. She is reading a map on a rainy tram platform at night, neon reflections on the wet ground, medium shot.

  • Mascot set

    The round orange fox mascot from the references, same colours and proportions, waving from behind a laptop on a tidy desk. Flat vector style, soft shadows, white background.

  • Brand scene

    Using the logo and the colour swatch from the references: a tote bag with the logo printed small in the corner, on a café chair, morning light. Keep the logo's colours and shape exactly.

How references are charged

Every 2 reference images add 1 credit (rounded up), so 2 references at 1.5K come to 2 credits. With all 10 references an image costs 6 credits at 1.5K and 7 credits at 2K. Most characters hold with three or four good references.

What to expect

References make a character much more stable, but no image model keeps every detail identical every time. Check hands, small logos and accessories on each result, and keep the shots where the face and outfit match. We have not measured how consistent Seedream 5.5 is, so treat this page as a method, not a promise.

Use the same character in video

A consistent still makes a good starting frame for the Video studio, so the character carries over into a clip.

Frequently asked questions

How many reference images can Seedream 5.5 use?

Up to 10 per image.

Do references cost extra?

Every 2 reference images add 1 credit (rounded up), so 2 references at 1.5K come to 2 credits.

Can I save a character?

Yes. Save it once and type its @handle in later prompts instead of uploading the photos again.

Will the character always look identical?

Not always. References make it far more stable; check each result and fix small drift with a one-change edit.

Make your first Seedream 5.5 image

Open the Image studio with Seedream 5.5 selected, pick 1.5K or 2K and an aspect ratio, and see the credit cost before you generate.

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