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Use case · Fashion

AI fashion video for lookbooks, campaigns and drops

Seedream 5.0 studio beauty portrait of a woman with slicked-back dark hair

Add a photo of the garment and a model image, and Seedance 2.0 dresses the model and moves the camera around them. Keep the same model across a whole collection by saving them as a character, then add street-style and fabric shots for the edit.

  • 3 tested prompts
  • From 10 credits a clip
  • Seedance 2.0
  • Seedance 2 Fast

What you can make

  • Lookbook turns for every piece in a drop
  • Street-style walking shots for campaign edits
  • Fabric and detail close-ups
  • Vertical clips for product pages and stories

Prompts that work, with their settings

Paste a prompt into the video studio, set the options listed under it and add the references in the order shown. The first upload is “the first image” in the prompt.

  • Lookbook turn

    The woman from the first image wears the jacket from the second image, she turns slowly on a white studio cyclorama, soft key light, the camera circles her at waist height, the fabric moving naturally.

    Model
    Seedance 2.0
    Aspect ratio
    9:16
    Length
    6 seconds
    Resolution
    720p
    References
    1. The model (a saved character or an AI image) 2. A flat or on-hanger photo of the garment
    Generate audio
    Off
    Cost
    18 credits, about $1.13 on Creator

    Two image references, one for the person and one for the garment, and "from the first/second image" tells the model which is which.

  • Street-style walk

    A man in an oversized camel coat walks toward the camera down a rainy cobbled street, the coat swinging with each step, low angle, shallow focus, overcast soft light, editorial look.

    Model
    Seedance 2.0
    Aspect ratio
    9:16
    Length
    5 seconds
    Resolution
    1080p
    References
    None (text to video)
    Generate audio
    Off
    Cost
    25 credits, about $1.53 on Pro

    A low-angle walk is the campaign shot; 1080p keeps the fabric texture for the hero edit.

  • Fabric macro

    Extreme close-up of emerald silk rippling in a gentle breeze, light sliding over the folds, slow motion, dark background.

    Model
    Seedance 2 Fast
    Aspect ratio
    16:9
    Length
    4 seconds
    Resolution
    720p
    References
    None (text to video)
    Generate audio
    Off
    Cost
    10 credits, about $0.63 on Creator

    Detail inserts are short, so the four-second Fast clip is the cheap way to cut between looks.

What these clips cost

ShotModelFormatCreditsPrice per clip
Lookbook turnSeedance 2.09:16, 6 s, 720p18$1.13 on Creator
Street-style walkSeedance 2.09:16, 5 s, 1080p25$1.53 on Pro
Fabric macroSeedance 2 Fast16:9, 4 s, 720p10$0.63 on Creator

One take of all 3 shots is 53 credits, about $3.25 on the Pro plan. Prices per clip use each plan's monthly price and its guaranteed monthly credits (Creator: $25 for 400 credits; Pro: $49 for 800), and image references add no credits.

Free accounts can make video on Seedance 2 Fast and Seedance 2.0 Mini at 480p. A plan adds every video model, including Seedance 2.0 and 2.5, 720p (1080p and 4K on Pro and above), no queue and more credits. Creator renders up to 720p; the 1080p shots need the Pro, Max and Business plans. The studio shows the exact cost before you generate, and credits for a failed clip come back automatically. For a whole campaign, the AI video cost calculator adds it up.

Start from a still image

A neutral base model in plain clothes is easiest to dress with your garment photos later. A Seedream 4.5 image is 2 credits.

Image studio prompt

Full-body studio photo of a tall woman with short dark hair and a neutral expression, standing on a white cyclorama, soft even light, plain grey t-shirt and black trousers

Open the image studio

Step by step

  1. 1

    Make or save the model

    Generate a model in the image studio or save one as a character, so every look in the collection is worn by the same person.

  2. 2

    Photograph each garment

    A flat-lay or hanger photo on a plain background, with the whole piece in frame.

  3. 3

    Add both as references

    The model first, the garment second, then say "the woman from the first image wears the jacket from the second image".

  4. 4

    Cut the edit

    Mix lookbook turns, a walk and fabric inserts. Add music and the product names in your editor.

Tips for better results

  • Describe how the fabric moves ("swinging", "rippling", "stiff") so leather and silk do not look the same.
  • Keep the studio background identical across a collection for a clean lookbook page.
  • Use the multi-angle template when you need front, side and back of one look.
  • Name the colour exactly ("camel", "emerald", "off-white") in every prompt for that piece.

Mistakes to avoid

  • Garment photos with a person already wearing them: the two references fight. Use flat-lays.
  • Using a real model's photo without a release: only use people who agreed to it.
  • Busy prints in fast moves: patterns can shimmer. Slow the move down.

Camera templates that fit

One-click camera moves from the template library. A template adds 2 credits to the clip's price; the card shows the total.

Questions

Can I put my own clothes on an AI model?

Yes. Add the model image and a photo of the garment as image references (up to 9 per clip) and say which is which in the prompt. Image references add no credits.

How do I keep the same model across a collection?

Save the model as a character once (4 credits) and use the @handle in every prompt.

What does a 10-look lookbook cost?

Ten 6-second Seedance 2.0 turns at 720p are 180 credits, about $11.25 on the Creator plan.

Make your first fashion clip

Copy a prompt above, open the video studio and generate. The cheapest shot on this page is 10 credits.